The hidden benefits of tablecloths
Tablecloths can be more than just for decoration or place setting; they can have an influence on other factors, and you may not even realize it.
Keeping germs away
Table linens add elegance to your dining experience, but did you know they also reduce the number of bacteria patrons are subjected to, ensuring tables are more sanitary? Clean table linens are one of the best ways to defend against germ transfer on tables.
Linen-covered tables reduce bacteria transfer between patrons. Tablecloths are an easy way to make your customers feel at ease about placing their silverware on the table. Your staff will come in less contact with dirty tables, keeping them healthy as well.
A better dining experience
Tablecloths can also control how long and how much restaurant-goers eat. Studies show that customers eat more, for longer and rate the food better when seated at a table with a tablecloth1.
Tablecloths can impact your restaurant, making the atmosphere feel more complete and put together. They can even impact how the quality of food at the establishment is perceived. When having a tablecloth present at a table, it can improve the dining experience, making for a better ambiance and promote enjoyment. Customers are more likely to come back to that establishment or recommend it to a friend.
A study was conducted involving 159 participants, adding table linen as a variable and eating in a group, rather than alone. In the group that ate with dim lighting and a tablecloth, people consumed 51% more soup than those who ate in dim light without a tablecloth.2
The more you know
There are several psychological and environmental influences on our decisions every day. Now you better understand why you are more drawn to restaurants with tablecloths.
If you are looking to implement tablecloths at your establishment, see what Morgan Hospitality can offer you.
References:
1: https://www.sciencedirect.com/science/article/pii/S0950329319305282?via%3Dihub
2: https://www.cnn.com/travel/article/food-taste-tablecloth-intl-scli-scn/index.html